Amazon
Amazon brand protection
How to separate ASINs from seller offers, choose the right reporting route, preserve evidence, and monitor what returns.
Read articleBastion field notes
Marketplace enforcement insights.
Practical analysis for brands dealing with unauthorized sellers, repeat listings, fragmented marketplace domains, and the evidence required to keep enforcement moving.
Latest analysis
One useful idea at a time.
Written from the operational and legal questions brands encounter during marketplace enforcement.
eBay
eBay brand protection
How VeRO works, what evidence a rights owner should preserve, and why unauthorised resale alone is not an IP complaint.
Read articleAdaptive detection
How sellers hide suspected infringement
Blurred logos, hidden specifications, code words, product shape, decoy listings, and the evidentiary limits a responsible enforcement programme should not cross.
Read articleRepeat enforcement
Relisting after takedown
Why a temporary removal still creates value, what repeated enforcement changes for sellers, and when country-facing marketplace domains require separate follow-up.
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